AI-powered analytics for ecommerce marketers. Ask questions in English, get answers with evidence you can share.
Marketing directors waste weeks waiting for data teams to answer questions. Overlook gives you instant self-service analytics that understands your business.
"Since using Overlook, I've gone from feeling uncertain about our metrics to being confident when presenting to the CEO. I get answers in minutes that used to take our data team 2 weeks."
Self-service analytics without waiting for data engineers or analysts. Ask questions and get insights immediately.
AI-generated reports with concrete evidence you can share with stakeholders. Every insight is backed by data.
AI follows analyst best practices, checks assumptions, and suggests smart follow-up questions.
Understand why metrics changed and get actionable recommendations on what to do about it.
No SQL, no queries, no technical skills required. Just ask your question naturally.
Analyze Google Ads, Meta Ads, Google Analytics, Shopify, email/SMS platforms, and more in one place.
Directors of marketing at $5M-$200M ecommerce companies struggle with disconnected systems. Overlook brings it all together.
"We used to spend hours digging through different platforms to answer stakeholder questions. Now I just ask Overlook and get a shareable report in minutes. Game changer."
We've spent 10 years helping ecommerce companies make better marketing decisions. We've worked with thousands of clients and audited thousands of analytics setups.
We kept seeing the same problem: smart marketers stuck waiting for data teams, or worse, making decisions without complete information.
So we built Overlook - the analytics tool we always wished existed.
We understand your challenges because we've lived them. Join marketing teams who've taken back control of their data.